Infographic: Drive More Traffic to Your Site with Twitter
Dan Zarella is at it again with what is probably his most robust infographic to date. “How To: Get More Clicks on Twitter” (pictured below) culls through more than 200,000 tweets to reveal the factors...
View ArticleInfographic: Small Businesses Prioritize Social Media Investment
When it comes to social media adoption small businesses haven’t caught up with Fortune 100 companies, but the gap is closing quickly. Small business social media adoption doubled between 2009 and 2010...
View ArticleSocial Media Marketing Does Not Start and Stop at Facebook
When small to medium-sized businesses come to me with limited budgets they often focus their attention on Facebook. They figure if they are going to dip their toes in social, they might as well direct...
View ArticleInternet Marketing & Social Media Statistics – January 2012
The social media landscape is changing rapidly and although I see loads of research, I rarely get an overview of statistics all in one place. I also rarely see time-dependent lines showing how specific...
View ArticleScience Explains How to Create the Perfect Tweet
In the mass hysteria and super-charged pace of today’s society, it’s unrealistic to believe everyone will read every single one of your tweets. Instead Twitter users can expect to reach their followers...
View ArticleDigital & Social Media Statistics – February 2012
As I complete the second edition of monthly social media statistics I’m realizing the speed of statistics lags behind the real time web. As a result, the February 2012 statistics are almost always...
View ArticleHow to Explode Your Tweet Popularity with Research from HP Labs
Twitter sentiment and buzz surrounding movie releases have already proven to serve as an early indicator of box office popularity, but HP Labs is taking the business of Twitter indicators a step...
View ArticleTwitter Tip: How To Handle Time Zones in HootSuite
Most social media users are accustomed to scheduling tweets on the go, but if you use a tool like HootSuite switching timezones can raise doubts. At least that’s what I learned last week when I was in...
View ArticleHow To Use Twitter For Marketing
Today’s guest post is from Charles Henry. Charles shares what I think might be the most important secret to a successful Twitter presence. For many people Twitter is not much more than a way of...
View ArticleWhat Can A HashTag Do for My Brand
In social media, brands have been using the hashtag to launch competitions, weigh in on important subjects, increase brand visibility, build audiences, engage audiences, and demonstrate expertise. Many...
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